Making Financial Literacy Fun: A Conversation with Finotta Founder and CEO Parker Graham
As Financial Literacy Month draws to a close, we reached out to Parker Graham, founder and CEO of Finotta. We wanted to hear his thoughts on what it means to be financially literate at a time of major digital transformation and technological change – both in financial services and in the world writ large.
Finotta enables banks and credit unions to personalize their mobile banking experiences for their customers. Headquartered in Overland Park, Kansas, and founded in 2018, Finotta helps smaller financial organizations generate new revenue streams, boost user engagement, and compete with larger financial institutions.
Finotta made its Finovate debut last year at FinovateFall.
What does it mean to be financially literate in 2023?
Parker Graham: For many people, managing their finances and staying financially literate is not just a challenge – it feels harder than ever.
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