Navigate essential topics such as regulatory challenges, cybersecurity, and leveraging big data for customer insights. The resources here are geared toward helping leaders make informed decisions to drive growth, enhance customer experience, and maintain a competitive edge.
ABA Banking Journal: A popular budgeting app is going away. Banks can step up and fill the gap
The discontinuation of Mint is undoubtedly an opportunity, but it also signals a threat. Intuit, by way of Credit Karma, is coming after banks’ customers.
Agile Business Practices: A Game Changer for Financial Institutions
With agility, financial institutions can deliver speedy service, personalized experiences, and innovative solutions. Learn why rapid adaptability, cross-functional collaboration, and digital excellence are essential for thriving in this ever-evolving landscape.
American Banker: Financial health app brings community bank 400 account leads in 30 days
In the first 24 hours of Personified's launch to First United customers, 120 users clicked through to the account-opening page, intending to open a savings account. That number rose to 400 after 30 days.
Bank Leaders and AI
So, what's the deal with AI? AI is here and if adopted correctly, it can be a real game changer for your institution. Let me tell you about the ways AI is already affecting banking and what your FI can do to get started.
Banking Dive: Finotta uses gamification to increase banks’ user engagement
The embedded fintech says its personalized financial guidance platform has helped boost user engagement on banks’ mobile apps, with sessions averaging 13 minutes per month.
Bridge the Humanology Gap in Banking
How do we bridge the “Humanology Gap” in banking? This gap is the difference between the people that we have working for us today and the technology we need to be able to deploy for our customers tomorrow. In a world with dinosaur stacks and “we’ve always done it this way” mentalities, it can be a struggle and cause issues with onboarding new technology if you’re not careful.
Crafting Custom Journeys: The Art of Financial Personalization
Picture this: A marketing email arrives in your inbox and begins with “Dear [Your Name].” Does this catch your attention, or do you automatically put it in the trash? The era of superficial personalization is over.
Cross-sells and Upsells: The Banking Goldmine
In an age where customers are fully digital, how do you increase those cross-sells and upsells in an environment your customers spend little to no time? That, my friends, is the right question to ask those vendors.
Embracing the Digital Frontier: A Guide for Community Banks and Credit Unions
Did you know that your digital branch is no longer a sunk cost? It presents a golden opportunity for community banks and credit unions to thrive and become highly profitable.
Empowering Financial Wellness with 'No Spend January'
'No Spend January' CAN be a one-month challenge, but it can also be the first step toward a lifetime of improved financial well-being. Encourage and support your customers in January and beyond.
Empowering Gen Z: The Key to Financial Literacy
Gen Z lives in the digital realm, and so should your financial solutions. It's time to equip them with the tools and knowledge they need for financial success right at their fingertips.
FinXTech: Growing Deposits Through Financial Coaching
Bankers are under tremendous pressure to find ways to attract and keep deposits on their balance sheet. One way for them to do so is by strengthening existing digital banking platforms to shift away from personal financial management tools, or PFMs, to personalized financial guidance, or PFG.
Keeping Deposits in your Financial Institution
We’re witnessing institutions across the nation excel at attracting new deposits. However, the real test lies in retaining these funds. The secret? Create deeper relationships with customers, offering additional services and personalizing their banking experience.
Losing Gen Z and Millennials due to Lack of Innovation
Nearly 40% of millennials and Gen Z say they will leave their bank or credit union because of a lack of technology. This is your wake-up call, and it’s time to answer.
Maximizing ROI: The Key to Successful Bank-Fintech Partnerships
ROI isn’t just numbers; it’s about impact! From risk management to scaling, we’ve got your roadmap to financial landscape success.
Neobanks- friend or foe?
Neobanks - friend or foe? What if I told you it was actually both. A recent FinXTech survey from bankers listed Neobanks as one of the most significant threats facing banks and credit unions. Why are they so scary? Because with zero branches and low overhead, they are incredibly good at taking away customers and their dollars!
Redefining Marketing: The Power of Personalization in a Digital World
Experiential marketing isn't just for big names; it's about creating communities. Imagine your local bank or credit union hosting engaging events or live sessions. It's all about connecting deeply with your community.