The Next Generation
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The Next Generation

Explore Gen Z and Millennial customer financial behaviors, preferences, expectations from financial services, and valuable insights on adapting products and marketing strategies to appeal to these tech-savvy and socially-conscious demographics.

ABA Banking Journal: A popular budgeting app is going away. Banks can step up and fill the gap

The discontinuation of Mint is undoubtedly an opportunity, but it also signals a threat. Intuit, by way of Credit Karma, is coming after banks’ customers.

ABA Banking Journal: A popular budgeting app is going away. Banks can step up and fill the gap

Buy Now, Pay Later (BNPL): Revolutionizing Payments and Payment Services

Discover how financial institutions can lead the way in promoting financial literacy in the age of BNPL.

Buy Now, Pay Later (BNPL): Revolutionizing Payments and Payment Services

Deposit Gap

Is the Deposit Gap an opportunity or a problem??
It's clear that with the right mindset and strategies, financial institutions can turn this gap into a golden opportunity. By blending tradition with innovation and embracing technology while maintaining a personal touch, banks can create a financial future that benefits everyone.

Deposit Gap

Empowering Gen Z: The Key to Financial Literacy

Dive into the world of tech-driven apps, online platforms, and social media engagement. Get ready to lead the next generation to financial greatness!

Empowering Gen Z: The Key to Financial Literacy

Finfluencers: The Future of Financial Advice

Explore the world of Finfluencers on TikTok and their impact on shaping financial advice for Gen Z. Uncover the concerns surrounding reliability, and how banks are responding to this dynamic shift.

Finfluencers: The Future of Financial Advice

Generational Financial Trauma: A Millennial Perspective

Explore the multi-faceted nature of generational financial trauma and the role financial institutions can play in fostering holistic healing. It's time to collaborate, advocate for systemic changes, and contribute to a more resilient and empowered community.

Generational Financial Trauma: A Millennial Perspective

Influencer School: Leading the Charge in Shaping the Future of Influence

Dive into how a university in Ireland is shaping the future of influencer marketing to tackle authenticity, transparency, and ROI challenges in the influencer game. Get ready for influencers who truly get your brand!

Influencer School: Leading the Charge in Shaping the Future of Influence

Innovate or Lose the Visionaries

Gen Z and Millennials are reshaping the financial landscape. Don't risk losing customers due to a lack of innovation.

Innovate or Lose the Visionaries

Losing Gen Z and Millennials due to Lack of Innovation

Nearly 40% of millennials and Gen Z say they will leave their bank or credit union because of a lack of technology. This is your wake-up call, and it’s time to answer.

Losing Gen Z and Millennials due to Lack of Innovation

Meeting the Expectations of Gen Z and Millennial Customers: What Banks Need To Know

Start competing with big banks and serve your users in new and exciting ways right in your digital channel.

Meeting the Expectations of Gen Z and Millennial Customers: What Banks Need To Know

Pop Quiz, Hot Shot! Do You Know Your Gen Z & Millennial Customers Top 5 Financial Concerns?

Banks need to understand the current concerns and ensure they are providing the appropriate tools and resources that matter to their customers the most.

Pop Quiz, Hot Shot! Do You Know Your Gen Z & Millennial Customers Top 5 Financial Concerns?

Redefining Banking: A Gen Z & Millennial Perspective

Gen Z and Millennials are rewriting the rules. Digital banking, personalized experiences, and a dash of social responsibility define the new era. Welcome to the future of banking...

Redefining Banking: A Gen Z & Millennial Perspective

The Ethical Imperative: What Matters to Younger Generations

From attracting younger customers to creating positive impacts, this is the future of finance. Discover why ethical banking matters and how it's changing the financial landscape.

The Ethical Imperative: What Matters to Younger Generations
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